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Technicians and associate professionals · code 3332

Conference and event planners

AI can handle the registrations. When the caterer doesn't turn up, it's still you.

Registering guests and promoting events are where AI could take a fair chunk. Negotiating costs and keeping contractors in line are mostly out of its reach.

What they actually do (and what else they get called)

Conference and event planners organize and coordinate services for conferences, events, functions, banquets and seminars. Tasks include - (a) promoting conferences, conventions and trade shows to potential customers; (b) responding to inquiries concerning services provided and costs for room and equipment hire, catering and related services; (c) meeting with clients to discuss their needs and outlining package options to meet these needs; (d) arranging and coordinating services such as conference facilities, catering, signage, displays, audiovisual and computer equipment, accommodation, transport and social events for participants, and logistical arrangements for presenters; (e) organizing registration of participants; (f) negotiating the type and costs of services to be provided within budget; (g) overseeing work by contractors and reporting on variations to work orders. Examples of the occupations classified here: - Conference and event organizer - Conference planner - Wedding planner

  • event assistant
  • event manager

Job titles from the EU's ESCO list. Search for any of them on the jobs page and you'll end up here.

52 / 100

Changing significantly

AI could do a real share of the everyday tasks. The job is changing shape, not vanishing.

Not the odds you keep your job. It's how much of the everyday work still needs a person, out of 100.

← Robot's turf Human's turf →

The ILO's official verdict: Exposed: Gradient 2

368 of 427 for holding up against AI

Why this score?

The ILO rated each of this job's 7 tasks for how much of it AI could do. They average 47.8 out of 100, so it holds up at 100 − 47.8 = 52.2.

That's the whole sum. No black box, no secret sauce: you can check it against the ILO's study. ILO group “Exposed: Gradient 2”: A good share of the tasks are affected.

This job rates 47.7 out of 100 for how hands-on it is. The score above only looks at AI tools, not robots, but for work this far from the physical that matters less.

from the source Working Paper 140, Generative AI and Jobs 2025 index data 0.8-observed-use

Man v Bot · compare

Who holds up better?

Conference and event planners 52

v

Go on, try your partner's job. Or your sibling's. We won't tell.

Man v Bot

Where the bot helps, and where the human wins

Bot

What AI takes

The routine stuff. You may not miss it.

  • Registration.
  • Promoting events.
  • Answering enquiries.

Man

What people still do better

Judgement, trust and skilled hands. Hard to download.

  • Understanding what clients want.
  • Negotiating with venues and suppliers.
  • Fixing problems on the day.

Both

What's arriving

New work that only exists because the AI does.

  • Hybrid events.
  • AI event apps.
  • Sustainable events.

Written by a human, from the ILO's task ratings below. Yes, we see the irony. Read it as one person's take.

Meet your two rivals

They're not the same machine. AI software can only reach the parts of a job done on a screen or in words. A chatbot can't climb a ladder. A robot might, one day, if it doesn't fall off.

The AI

Lives in a screen. Never had to fix a boiler.

Threat level: Medium

53 could do without you

It could take over some of the work, and help with more. It could help with 73 of 100.

The robot

The wildcard. Has hands, still working out stairs.

How much it matters here: Some

48 how hands-on

A fair part of this job is hands-on, so robots would be needed for that part, not just software.

So could a robot do the physical part?

Less than half of this job is hands-on. Robots still matter, but for a smaller part of the work, so we don't sort it any further.

Robots hate fiddly work in awkward spaces. On that measure, this job scores 23 out of 100. The higher it is, the longer the robot waits.

48 How
hands-on
23 How fiddly
and cramped

Kind of hands-on work Less than half hands-on

The small print

They aren't a robot score, and nothing on this page is. Nobody measures how far robots have got well enough to put a number on it. These are the closest thing we have: how hands-on the job is, and how much fiddly, cramped work it takes, which is what Frey and Osborne found hardest for machines.

From O*NET, matched to one US job .

finger skill 28.6 · hand skill 28.6 · cramped spaces 13 · averaged · rule: hands-on under 50

estimated O*NET 31.0 BLS occupational crosswalk chain ISCO-08 to 2010 SOC (Aug 2012, rev. Jun 2015); 2010 to 2018 SOC (Nov 2017); O*NET-SOC 2019 taxonomy data 0.8-observed-use measures chosen by Frey & Osborne (2017) · the grouping is a sorting, not a measurement

The job, task by task

Every job is really a bundle of tasks. Here's this one unpacked, with how much of each AI could do, out of 100. The score is the average, and averages can hide a lot.

AI's favourite task here scores 65, against an average of 48. The bigger the gap, the more lopsided the job: some of it wide open to AI, some of it barely touched.

  1. 65

    Organizing registration of participants

    Medium
  2. 62

    Promoting conferences, conventions and trade shows to potential customers

    Medium
  3. 62

    Responding to inquiries concerning services provided and costs for room and equipment hire, catering and related services

    Medium
  4. 40

    Meeting with clients to discuss their needs and outlining package options to meet these needs

    Low
  5. 39

    Arranging and coordinating services, such as, conference facilities, catering, signage, displays, audiovisual and computer equipment, accommodation, transport and social events, for participants, logistical arrangements for presenters

    Low
  6. 35

    Negotiating the type and costs of services to be provided within budget

    Low
  7. 34

    Overseeing work by contractors and reporting on variations to work orders.

    Low

7 tasks · the High to Very Low labels are the ILO's

from the source Working Paper 140, Generative AI and Jobs 2025 index data 0.8-observed-use

Sidekick or replacement?

A tool that makes you faster is a very different thing from one that does the task while you watch. Jobs and Skills Australia measured the two separately, which is handy.

AI helps you
73
AI does it for you
53

Sidekick wins, by 20 points.

How good a match is this?

One Australian job matches this one closely, so this is about as reliable as it gets here.

estimated Our Gen AI Transition (Gen AI Capacity Study) September 2025 detailed data release data 0.8-observed-use matched to Australian jobs 1493

So, should event planners be worried?

Short answer: not worried, but paying attention. The job is changing.

Parts of it are exposed. Registration, promotion and enquiries are rated Medium; client meetings, coordinating services, negotiating and overseeing contractors are Low. Event software and AI take on admin; the day itself stays human.

Worth remembering: we score tasks, not jobs. When AI takes on a task, the job usually reshuffles around it rather than vanishing.

Where this job could lead

None of the new jobs we've written up start from here yet. Could be you're the first. See the jobs AI is creating →

How are the neighbours doing?

There are 82 jobs in the “Technicians and associate professionals” family, averaging 66. This one is below the family average.

Pit this against any other job →